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EDITORS CHOICE

What You Say on TeleHealth Doesn’t Stay on Telehealth. How Patient Data is Under Threat

Robert Turner, Founding Editor -
If you use a Telehealth platform your data is being stored and may be sold for commercial gain to the highest bidder. The safety of Patient Data is

The Dangerous Myth of Digital Health Innovation: Build It And They Will Come

John Nosta -
Products live on shelves and brands live in our minds--mindshare always precedes market share.

Patient Engagement Goes Back to the Future — How Far Have We Gone to Answer Consumers’ Needs?

Gil Bashe, Medika Life Editor -
24 Years After Publication - the 1st Book on Health Branding Offers Historic Perspective and a Crystal Ball on How Power Brands Save Lives

Silicon Valley Loses Its Shine: The Rise Of Pharma As The New Vanguard Of Innovation

John Nosta -
As Silicon Valley's long-held position at the forefront of innovation and technology begins to wane, the pharmaceutical industry finds itself with an unprecedented opportunity to step up and become not just a leader but THE leader in these domains.

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