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Patient Engagement Goes Back to the Future — How Far Have We Gone to Answer Consumers’ Needs?

24 Years After Publication - the 1st Book on Health Branding Offers Historic Perspective and a Crystal Ball on How Power Brands Save Lives

UCHICAGO MEDICINE, SINAI JOIN CHICAGO ARC AS HEALTHCARE PARTNERS FOR HEALTH EQUITY INNOVATION

First-of-its-kind, health equity-focused venture collaborative to connect global innovators with leading health institutions to improve patient care

Businesses Take Heed - Time to Embrace Preventive Care

Four in five Americans have health insurance, one in four didn’t get a routine checkup last year. Nearly 3.31 million people reported that they have never had a checkup in their life

Cancer Epidemic? Study Reveals Alarming Link to Daily Habits (and How to Break Free)

Nearly half of all cancer cases and deaths in adults over 30 are linked to preventable causes.