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Patient Engagement Goes Back to the Future — How Far Have We Gone to Answer Consumers’ Needs?

24 Years After Publication - the 1st Book on Health Branding Offers Historic Perspective and a Crystal Ball on How Power Brands Save Lives

Sleep May Be Associated with Eye Health

INSUFFICIENT SLEEP APPEARS TO BE ASSOCIATED WITH GLAUCOMA, a leading cause of blindness. That is the conclusion of researchers examining more than 400,000 individuals.

$35 Insulin Cap Is Welcome, Popular, and Bipartisan. But Congress May Not Pass It Anyway.

Democrats in the Senate are primed this month to make their first attempt at salvaging one of the most popular elements of President Joe...

Data is the New Currency for Life-Saving Innovation; We Should Treat it that Way

Fundraising gatherings are important opportunities to rally society, unite allies and sustain community. They also take time, and the need for speed calls for creativity in advancing science.