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Why AI’s Future in the Health Sector Hinges on Leadership, Not Just Technology

The room was standing room only. At the HIMSS AI in Healthcare Forum, the energy was palpable, and the audience quiet and focused. This...

AI Is Really Augmented Intelligence

Artificial Intelligence is at the center of medical transformation. Its ability to analyze vast amounts of data and detect patterns that would be otherwise impossible for humans to identify is an inflection point for many aspects of care.

Patient Engagement Goes Back to the Future — How Far Have We Gone to Answer Consumers’ Needs?

24 Years After Publication - the 1st Book on Health Branding Offers Historic Perspective and a Crystal Ball on How Power Brands Save Lives

When It Comes to Medicine – The Smartest Person in the Room Is the Patient!

Move over chatbots! It’s time to recognize that the smartest person in the room may not be the robot, rather patient experience creating a new type of dialogue through conversational AI. Conversational AI is a cutting-edge form of artificial intelligence enabling consumers to interact with computer applications the way they would with other humans.