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The Dangerous Myth of Digital Health Innovation: Build It And They Will Come

John Nosta -
Products live on shelves and brands live in our minds--mindshare always precedes market share.

The Secrets Of A Twitter Influencer

John Nosta -
Pro tips that help you grab social media attention and build your voice from health innovation theorist John Nosta.

India’s Pivotal Regulatory Shift: A Possible Game-Changer in Expediting Medicines to Millions in Dire Need

Gil Bashe, Medika Life Editor -
“Go to India” May Be a Key Market for Pharma Company Growth and Global Public Health

The Book Fragmented is a Key Step Toward Navigating America’s Ailing Health System

Gil Bashe, Medika Life Editor -
Stanford Medicine Physician and Author Ilana Yurkiewicz Spotlights “Fragmentation” in a Long-Awaited Book for Patients and Providers

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