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Clinical Trials As a Care Option – the Time is Now

Creating more effective, safer medicines starts with empowering new communities to join in on clinical research

Lost in (Cognitive) Space

Humanity’s final frontier may not be the space between the starts but the space between our ears.

Covid, Conspiracies and Chaos — Media and Medicine Take Note

When Vigilante Journalism Runs Unchecked, People Die

Patient Engagement Goes Back to the Future — How Far Have We Gone to Answer Consumers’ Needs?

24 Years After Publication - the 1st Book on Health Branding Offers Historic Perspective and a Crystal Ball on How Power Brands Save Lives